I worked full-time producing and growing the MAKERS collection, an AOL/PBS broadcast and digital video initiative that aims to be the largest collection of trailblazing women's stories ever assembled. A multi-media project, MAKERS involved video production, marketing campaigns, sponsored content and live events. My work for MAKERS social media was short listed for the 2014 Webby Awards.
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At the inaugural MAKERS Conference, we threw Gloria Steinem a surprise 80th birthday party. To celebrate the feminist icon and to make things social, we asked attendees to use #WWGD - What would Gloria do?
I got to be part of the digital programming and content strategy team that led the MAKERS: Women Who Make America TV broadcast on PBS. It became the most successful social activation in AOL history, trending on Twitter across the U.S. for all primetime hours.